the joint marketing and presentation of Eger wines. The increasing input costs, which wineries are only partially able to …

to give an image to the region. Active use of marketing tools in selecting, managing and protecting these products can … key components in the marketing strategy for the Southern Great Plain region. It is important to ensure that products … our marketing analysis of the Szegedi Ground Red Pepper and Hungaricum brandies by way of a SWOT analysis, deep interviews …