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~isPartOf:"Gabler Edition Wissenschaft"
~language:"deu"
~language:"swe"
~person:"Sabel, Hermann"
~subject:"Strategisches Management"
~subject:"Vertrieb"
~subject:"Zielgruppe"
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Dynamik im
Marketing
: Umfeld - Strategie - Struktur - Kultur
Sabel, Hermann
;
Weiser, Christoph
-
2008
-
4., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003359324
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