//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Gabler Edition Wissenschaft"
~subject:"Deutschland"
~subject:"Marketing"
~type_genre:"Systematic review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
An exploration of the impact o...
Similar by subject
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Deutschland
Marketing
Bewertung
1
Brand
1
Brand image
1
Communication
1
Evaluation
1
Germany
1
Handelsmarke
1
Kommunikation
1
Markenartikel
1
Markenimage
1
Markenpolitik
1
Markenwert
1
Measurement
1
Messung
1
Store brand
1
Theorie
1
Theory
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Systematic review
Hochschulschrift
112
Thesis
108
Bibliografie enthalten
13
Bibliography included
13
Case study
8
Fallstudie
8
Aufsatzsammlung
2
Graue Literatur
2
Non-commercial literature
2
Bibliografie
1
Collection of articles of several authors
1
Company information
1
Festschrift
1
Firmeninformation
1
Lehrbuch
1
Sammelwerk
1
Textbook
1
Übersichtsarbeit
1
more ...
less ...
Language
All
German
1
Author
All
Bentele, Günter
1
Buchele, Mark-Steffen
1
Hoepfner, Jörg
1
Liebert, Tobias
1
Published in...
All
Gabler Edition Wissenschaft
Arbeitsberichte / Lehrstuhl für Agrarmarketing, Institut für Agrarökonomie, Christian-Albrechts-Universität Kiel
1
Arbeitspapier / Institut für Marketing, Universität Mannheim
1
Arbeitspapiere des Lehrstuhls für Innovation, Neue Medien und Marketing
1
Europäische Hochschulschriften / 5
1
Gabler Research
1
Journal of marketing theory and practice
1
Schriftenreihe Medienforschung
1
Transformative consumer research for personal and collective well-being
1
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
1
Working paper / National Bureau of Economic Research, Inc.
1
Ökologie und Wirtschaftsforschung
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Markenwert und Markenwertermittlung : eine systematische Modelluntersuchung und -bewertung
Bentele, Günter
;
Buchele, Mark-Steffen
;
Hoepfner, Jörg
; …
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001852394
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->