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Marketingmanagement
77
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44
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21
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15
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Industrial marketing management : the international journal for industrial and high-tech firms
412
Journal of business research : JBR
410
SpringerLink / Bücher
308
Journal of strategic marketing
213
European Journal of Marketing
205
Journal of the Academy of Marketing Science
191
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174
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172
The journal of business & industrial marketing
170
Europäische Hochschulschriften / 5
148
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147
Marketing Intelligence & Planning
140
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116
Journal of marketing communications
114
Marketing theory
112
Journal of retailing and consumer services
100
Marketing intelligence & planning
100
Journal of historical research in marketing
98
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
Springer eBook Collection
85
Springer eBook Collection / Business and Economics
83
Management science : journal of the Institute for Operations Research and the Management Sciences
76
Journal of marketing research : JMR
74
Marketing : ZFP ; journal of research and management
73
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
68
Journal of macromarketing : examining the interactions among markets, marketing, and society
67
Journal of Business & Industrial Marketing
66
Lehrbuch
65
AMS review : official publication of the Academy of Marketing Science
63
The journal of brand management : an international journal
62
The marketing review
60
Journal of personal selling & sales management : JPSSM
59
Business horizons
57
Psychology & marketing
57
Journal of advertising research
56
Asia Pacific journal of marketing and logistics
55
International marketing review
53
Journal of Consumer Marketing
53
Marketing letters : a journal of research in marketing
53
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ECONIS (ZBW)
95
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1
Effektivität von Ausgestaltungsformen des Product Placement
Schumacher, Pascal
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013515519
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2
Effektivität von Ausgestaltungsformen des Product Placement
Schumacher, Pascal
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003438980
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3
Erfahrungswissen in der computerunterstützten Angebotsbearbeitung : Erfassung, Darstellung und Anwendung mit Hilfe fallbasierter Methoden
Nietsch, Thomas
-
1996
Persistent link: https://www.econbiz.de/10000936229
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4
Die Rechnungsgestaltung als innovatives Marketing-Instrument
Aholt, Andreas
-
2008
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1. Aufl.
Persistent link: https://www.econbiz.de/10003571620
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5
Verhaltenorientierte Verkaufsführung : ProMES ; eine wirkungsvolle Form des Sales Coachings
Minelli, Mauro
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003744469
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6
Diffusion von Informationstechnik
Kuhlmann, Christian
-
1997
Persistent link: https://www.econbiz.de/10000956496
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7
Nachfragerorientierte Präferenzmessung : Bestimmung zielgruppenspezifischer Eigenschaftssets auf Basis von Kundenbedürfnissen
Steiner, Michael
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003438711
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8
Handels- und Marketingforschung in Frankreich, Belgien und Kanada : Themen, Methoden, Strukturen
Warskulat, Sandra
-
1998
Persistent link: https://www.econbiz.de/10000978355
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9
Wirtschaftswissenschaftliche Zeitschriften der USA : Analyse und Klassifizierung
Stoll, Joachim
-
1997
Persistent link: https://www.econbiz.de/10000974272
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10
Asymmetrische Information und Werbung
Lehmann, Erik
-
1999
Persistent link: https://www.econbiz.de/10001395993
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