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Fußballstudie 2014 - Die Marke...
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Gabler-Edition Wissenschaft
Journal of business research : JBR
602
The journal of brand management : an international journal
562
The journal of product & brand management
386
Journal of retailing and consumer services
286
SpringerLink / Bücher
257
European journal of marketing : EJM
125
Psychology & marketing
112
Industrial marketing management : the international journal for industrial and high-tech firms
107
Journal of strategic marketing
107
Asia Pacific journal of marketing and logistics
104
Journal of marketing communications
104
International journal of hospitality management
103
Marketing intelligence & planning
103
Journal of marketing management : MM
101
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
97
The IUP journal of brand management : IJBRM
92
Journal of marketing
81
Journal of the Academy of Marketing Science
76
Springer eBook Collection
74
Journal of promotion management : innovations in planning and applied research
71
Marketing letters : a journal of research in marketing
70
Innovatives Markenmanagement
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Journal of promotion management : JPM
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International journal of advertising : the review of marketing communications
66
International journal of internet marketing and advertising : IJIMA
66
Journal of international consumer marketing
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Journal of advertising research
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Journal of fashion marketing and management
65
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
63
Tourism management : research, policies, practice
62
International marketing review
61
Cogent business & management
59
Qualitative market research : an international journal
59
Journal of marketing management : JMM ; journal of the Academy of Marketing
58
Journal of global marketing
56
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56
Journal of marketing research : JMR
55
International journal of contemporary hospitality management
53
Business horizons
52
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ECONIS (ZBW)
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Europäisches Brand Management : Entwicklung und Umsetzung erfolgreicher europäischer Marketingkonzepte
Bukhari, Imaan
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1999
Persistent link: https://www.econbiz.de/10001370917
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2
Leistung und Vermarktung unterschiedlicher Formen der Unternehmensberatung : gutachterliche Beratungstätigkeit, Expertenberatung und Organisationsentwicklung
Miethe, Claus
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2000
Persistent link: https://www.econbiz.de/10001485998
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3
Markenmanagement
bei erklärungsbedürftigen Produkten
Schmidt, Holger J.
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2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001619543
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4
Klang macht Marken : Sonic Branding als Designprozess
Kastner, Sonja
-
2008
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003449554
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5
Allianzen in der Markenführung : Ansatz zur Planung kooperativer Markenstrategien
Spengel, Andreas
-
2005
-
1. Auflage
Persistent link: https://www.econbiz.de/10003087387
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