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~isPartOf:"Gabler-Lehrbuch"
~person:"Meffert, Heribert"
~type_genre:"Bibliography included"
~type_genre:"Collection of articles of several authors"
~type_genre:"Übersichtsarbeit"
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Automotive market
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Hand- und Lehrbücher, Nachschlagewerke
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Meffert, Heribert
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Gabler-Lehrbuch
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
31
Meffert-Marketing-Edition
5
Meffert Marketing Edition
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Autohaus Automobilwirtschaft
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Marketing : Grundlagen der Absatzpolitik; mit Fallstudien Einführung und Relaunch des VW-Golf
Meffert, Heribert
-
1986
-
7., überarb. u. erw. Aufl.
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