Uzma, Shigufta Hena; Singh, J.P.; Kumar, Naveen - In: Global Business Review 11 (2010) 3, pp. 365-377
Discounted cash flows (DCF) have been a traditional method in business valuation. This method is most useful in judging the risk and uncertainty of a project. Since few years, companies like Infosys have used this approach to value their brands and represent the same in their balance sheet. The...