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~isPartOf:"Global business and organizational excellence : a review of research & best practices"
~subject:"Westafrika"
~type:"article"
~type_genre:"Amtsdruckschrift"
~type_genre:"Fallstudie"
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Marketing strategies at the bottom of the pyramid : examples from Nestlé, Danone, and Procter & Gamble
Payaud, Marielle A.
- In:
Global business and organizational excellence : a …
33
(
2013/14
)
2
,
pp. 51-63
Persistent link: https://www.econbiz.de/10010346549
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