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Global journal of business management : GJBM
International journal of six sigma and competitive advantage : IJSSCA
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International Journal of Lean Six Sigma
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International journal of services and operations management
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The TQM journal : the international review of organizational improvement
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International journal of Indian culture and business management
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Attaining competitive advantage through brand equity
Sharma, S. K.
;
Bharatwal, Sunita
;
Sharma, Monika
- In:
Global journal of business management : GJBM
4
(
2010
)
1
,
pp. 106-117
Persistent link: https://www.econbiz.de/10008807215
Saved in:
2
Attaining competitive advantage through brand equity
Sharma, S. K.
;
Bharatwal, Sunita
;
Sharma, Monika
- In:
Global journal of business management : GJBM
4
(
2010
)
1
,
pp. 106-117
Persistent link: https://www.econbiz.de/10009894301
Saved in:
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