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Digital sales channels and the relationship between product and international diversification : evidence from going digital retail MNEs
Batsakis, Georgios
;
Konara, Palitha
;
Theoharakis, Vasilis
- In:
Global strategy journal
13
(
2023
)
4
,
pp. 830-856
Persistent link: https://www.econbiz.de/10014439438
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