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Handelsforschung
Journal of consumer research : JCR ; an interdisciplinary bimonthly
13
Journal of marketing research : JMR
13
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9
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Kundenorientierte Unternehmensführung : Kundenorientierung, Kundenzufriedenheit, Kundenbindung
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Kyklos : international review for social sciences
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Research Report / Faculteit Economie en Bedrijfskunde, Rijksuniversiteit Groningen
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Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
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CEC working paper / Copenhagen Business School
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Change Leadership : den Wandel antizipieren und aktiv gestalten
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ECONIS (ZBW)
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Ein gedächtnispsychologischer Ansatz zur Erklärung des Geschäftswahlverhaltens des Konsumenten
Thelen, Eva M.
- In:
Handelsforschung
11
(
1996
),
pp. 339-353
Persistent link: https://www.econbiz.de/10001220102
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2
Der Einfluß von Einkaufsmotiven auf die Einkaufsstättenbeurteilung : eine empirische Untersuchung am Beispiel des Möbeleinzelhandels
Gröppel-Klein, Andrea
- In:
Handelsforschung
13
(
1998
),
pp. 77-99
Persistent link: https://www.econbiz.de/10001249984
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Ein konzeptionelles Modell zum Suchverhalten von Kunden in Einzelhandelsunternehmen
Esch, Franz-Rudolf
- In:
Handelsforschung
12
(
1997
),
pp. 297-314
Persistent link: https://www.econbiz.de/10001229926
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