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This case describes the international expansion plans of the second largest grain producer in Latin America, Los Grobo. Based in Argentina with US$550 million in annual sales, Los Grobo also operated in Brazil, Uruguay, and Paraguay -- usually with local partners. Los Grobo had an unusual...
Persistent link: https://www.econbiz.de/10014172975
In 2011, Fonterra, the world's largest processor and exporter of dairy products, needed to reposition its business to take advantage of rising demand in emerging markets in Asia. Learning Objective: To give readers an understanding of the global dairy industry, including trends in demand; to...
Persistent link: https://www.econbiz.de/10014041250