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Advertising : attacks and counters
Greyser, Stephen A. - In: Harvard business review : HBR 50 (1972) 2, pp. 22-24, 26 [u.a.]
Persistent link: https://www.econbiz.de/10002527493
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Business is adapting to consumerism
Greyser, Stephen A.; Diamond, Steven L. - In: Harvard business review : HBR 52 (1974) 5, pp. 38-39 [u.a.]
Persistent link: https://www.econbiz.de/10002527518
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Big business and the national purpose
Drucker, Peter F. - In: Harvard business review : HBR 40 (1962) 2, pp. 49-59
Persistent link: https://www.econbiz.de/10002095587
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Management and the professional employee
Drucker, Peter F. - In: Harvard business review : HBR 30 (1952) 3, pp. 84-90
Persistent link: https://www.econbiz.de/10002096298
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New templates for today's organizations
Drucker, Peter F. - In: Harvard business review : HBR 52 (1974) 1, pp. 45-53
Persistent link: https://www.econbiz.de/10002096513
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Our entrepreneurial economy
Drucker, Peter F. - In: Harvard business review : HBR 62 (1984) 1, pp. 58-64
Persistent link: https://www.econbiz.de/10002096560
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The maturing of consumerism
Bloom, Paul N.; Greyser, Stephen A. - In: Harvard business review : HBR 59 (1981) 6, pp. 130-139
Persistent link: https://www.econbiz.de/10001932990