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Reeves, Martin; Levin, Simon Asher; Ueda, Daichi - In: Harvard business review : HBR 94 (2016) 1/2, pp. 46-55

Persistent link: https://www.econbiz.de/10011428858

Fisher, Marshall L.; Gaur, Vishal; Kleinberger, Herb - In: Harvard business review : HBR 95 (2017) 1, pp. 66-74

Persistent link: https://www.econbiz.de/10011632668

Salmon, Walter J.; Buzzell, Robert D.; Cort, Stanton G. - In: Harvard business review : HBR 52 (1974) 1, pp. 89-98

Persistent link: https://www.econbiz.de/10002739617

Kunisch, Sven; Müller-Stewens, Günter; Campbell, Andrew - In: Harvard business review : HBR 92 (2014) 12, pp. 110-117

Persistent link: https://www.econbiz.de/10010465546

Brown, Stephen - In: Harvard business review : HBR 86 (2008) 9, pp. 39-50

Persistent link: https://www.econbiz.de/10003759001

Catmull, Ed - In: Harvard business review : HBR 86 (2008) 9, pp. 64-72

Persistent link: https://www.econbiz.de/10003759324

Carroll, Paul B.; Mui, Chunka - In: Harvard business review : HBR 86 (2008) 9, pp. 82-91

Persistent link: https://www.econbiz.de/10003759330

Buehler, Kevin; Freeman, Andrew; Hulme, Ron - In: Harvard business review : HBR 86 (2008) 9, pp. 92-100

Persistent link: https://www.econbiz.de/10003759333

Buehler, Kevin; Freeman, Andrew; Hulme, Ron - In: Harvard business review : HBR 86 (2008) 9, pp. 102-110

Persistent link: https://www.econbiz.de/10003759335

Bonabeau, Eric; Bodick, Neil; Armstrong, Robert W. - In: Harvard business review : HBR 86 (2008) 3, pp. 96-102

Persistent link: https://www.econbiz.de/10003649304