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~isPartOf:"Harvard-Business-Manager : das Wissen der Besten"
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Harvard-Business-Manager : das Wissen der Besten
Telecommunications policy : the international journal of digital economy, data sciences and new media
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Young consumers : insight and ideas for responsible marketers
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Technological forecasting & social change : an international journal
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The silver market phenomenon : business opportunities in an era of demographic change
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International journal of consumer studies
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The silver market phenomenon : marketing and innovation in the aging society
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Journal of marketing communications
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The journal of consumer marketing
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Tourism management : research, policies, practice
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Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
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Journal of travel and tourism marketing
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International journal of business information systems : IJBIS
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Health marketing quarterly
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Marketing intelligence & planning
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Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
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Journal of fashion marketing and management
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Journal of regulatory economics
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of industrial organization
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ECONIS (ZBW)
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1
Die Kundenversteher
Köder, Kerstin
;
Koth, Hardy
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
6
,
pp. 37-43
Persistent link: https://www.econbiz.de/10009744249
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2
Gute Geschäfte oder gutes Gewissen?
Fairchild, Gregory
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
3
,
pp. 84-91
Persistent link: https://www.econbiz.de/10010489500
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3
Der direkte Draht zum Verbraucher
MacDonald, Emma K.
;
Wilson, Hugh
;
Konus, Umut
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
10
,
pp. 72-80
Persistent link: https://www.econbiz.de/10009619129
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4
"Immer ein Ohr auf der Strasse"
Külper, Sven
;
Domke, Britta
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
1
,
pp. 16-18
Persistent link: https://www.econbiz.de/10009405765
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5
App schlägt Anzeige
Gupta, Sunil
- In:
Harvard-Business-Manager : das Wissen der Besten
35
(
2013
)
4
,
pp. 42-48
Persistent link: https://www.econbiz.de/10009722356
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6
So managen sie Hyperwachstum
Izosimov, Alexander V.
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
9
,
pp. 74-84
Persistent link: https://www.econbiz.de/10003744601
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7
Der Wert der Gefühle
Magids, Scott
;
Zorfas, Alan
;
Leemon, Daniel
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
1
,
pp. 36-48
Persistent link: https://www.econbiz.de/10011535100
Saved in:
8
Markenführung in Zeiten von Big Data
Horst, Peter
;
Duboff, Robert
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
1
,
pp. 50-60
Persistent link: https://www.econbiz.de/10011535105
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9
Marketing im Zeitalter von Social Media
Holt, Douglas
- In:
Harvard-Business-Manager : das Wissen der Besten
38
(
2016
)
7
,
pp. 48-59
Persistent link: https://www.econbiz.de/10011536397
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10
Produkte für die Ärmsten der westlichen Welt
Yunus, Muhammad
;
Dalsace, Frédéric
;
Menascé, David
; …
- In:
Harvard-Business-Manager : das Wissen der Besten
37
(
2015
)
7
,
pp. 51-59
Persistent link: https://www.econbiz.de/10011307808
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