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Preventing fetal alcohol spectrum disorders : the role of protection motivation theory
Cismaru, Magdalena; Deshpande, Sameer; Thurmeier, Robin; … - In: Health marketing quarterly 27 (2010/11) 1, pp. 66-85
Persistent link: https://www.econbiz.de/10003957550
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Segmenting and targeting American University students to promote responsible alcohol use : a case for applying social marketing principles
Deshpande, Sameer; Rundle-Thiele, Sharyn - In: Health marketing quarterly 28 (2011) 4, pp. 287-303
Persistent link: https://www.econbiz.de/10009410503
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Segmenting and Targeting American University Students to Promote Responsible Alcohol Use: A Case for Applying Social Marketing Principles
Deshpande, Sameer; Rundle-Thiele, Sharyn - In: Health marketing quarterly 28 (2011) 4, pp. 287-304
Persistent link: https://www.econbiz.de/10009797482
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COVID-19 vaccine perceptions among South Asian communities in the UK : an application of the theory of planned behavior
Akbar, M. Bilal; Singh, Lakhbir; Deshpande, Sameer; … - In: Health marketing quarterly 40 (2023) 3, pp. 271-288
Persistent link: https://www.econbiz.de/10014333899
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How scared are Americans of the Zika virus? : The role of threat, efficacy, and third-person perception to induce protective behaviors
Zheng, Nan; Vilela, Alexandra M.; Deshpande, Sameer - In: Health marketing quarterly 40 (2023) 3, pp. 289-308
Persistent link: https://www.econbiz.de/10014333904