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The importance of health marketing and a research agenda
Parkinson, Joy; Davey, Janet - In: Health marketing quarterly 40 (2023) 4, pp. 347-351
Persistent link: https://www.econbiz.de/10014422170
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Perceptions of glasses as a health care product : a pilot study of New Zealand baby boomers
Davey, Janet; King, Chloe; Fitzpatrick, Mary - In: Health marketing quarterly 29 (2012) 4, pp. 346-361
Persistent link: https://www.econbiz.de/10009714044
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Getting the focus right : New Zealand baby boomers and advertisements for glasses
FitzPatrick, Mary; King, Chloe; Davey, Janet - In: Health marketing quarterly 30 (2013) 3, pp. 281-297
Persistent link: https://www.econbiz.de/10010196469
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Getting the Focus Right: New Zealand Baby Boomers and Advertisements for Glasses
FitzPatrick, Mary; King, Chloe; Davey, Janet - In: Health marketing quarterly 30 (2013) 3, pp. 281-297
Persistent link: https://www.econbiz.de/10010163417
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Perceptions of Glasses as a Health Care Product: A Pilot Study of New Zealand Baby Boomers
Davey, Janet; King, Chloe; Fitzpatrick, Mary - In: Health marketing quarterly 29 (2012) 4, pp. 346-361
Persistent link: https://www.econbiz.de/10010051057
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Increasing loyalty to breastfeeding : investigating a product development strategy
Parkinson, Joy; Russell-Bennett, Rebekah; Previte, Josephine - In: Health marketing quarterly 29 (2012) 3, pp. 223-238
Persistent link: https://www.econbiz.de/10009657675
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Reducing health inequalities trough digital options in mental health : a physician's perspective
Taiminen, Heini M.; Saraniemi, Saila; Joffe, Grigori; … - In: Health marketing quarterly 36 (2019) 2, pp. 93-106
Persistent link: https://www.econbiz.de/10012200128
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The Collaborative Service Design Playbook to plan, design, and implement sustainable health services for impact
Parkinson, Joy; Clark, Kristen; McIntosh, Tegan - In: Health marketing quarterly 41 (2024) 1, pp. 11-32
Persistent link: https://www.econbiz.de/10014575142
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Increasing Loyalty to Breastfeeding: Investigating a Product Development Strategy
Parkinson, Joy; Russell-Bennett, Rebekah; Previte, Josephine - In: Health marketing quarterly 29 (2012) 3, pp. 223-239
Persistent link: https://www.econbiz.de/10010012214
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Why "mealtime chatter matters" : a process evaluation of a preventive health brief intervention
Norton, Lyza; Parkinson, Joy; Harris, Neil; Hart, Laura - In: Health marketing quarterly 41 (2024) 2, pp. 130-145
Persistent link: https://www.econbiz.de/10015050035