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Marketing-manufacturing integration across stages of new product development : effects on the success of high- and low-innovativeness products
Song, Michael; Swink, Morgan - In: IEEE transactions on engineering management : EM 56 (2009) 1, pp. 31-44
Persistent link: https://www.econbiz.de/10003853523
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There's more than one perspective to take into account for successful customer integration into radical new product innovation : a framework and research agenda
Schweitzer, Fiona Maria; Hende, Ellis van den; Hultink, … - In: IEEE transactions on engineering management : EM 67 (2020) 3, pp. 813-829
Persistent link: https://www.econbiz.de/10012300002
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Dynamic capability and firm performance : the role of marketing capability and operations capability
Mu, Jifeng - In: IEEE transactions on engineering management : EM 64 (2017) 4, pp. 554-565
Persistent link: https://www.econbiz.de/10011773271
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Will there be disruptive innovation? : identifying profitable niche segments and product designs for small- and medium-sized companies and startups
Choi, Hyunhong; Ahn, Joongha; Woo, JongRoul - In: IEEE transactions on engineering management : EM 69 (2022) 5, pp. 2057-2072
Persistent link: https://www.econbiz.de/10013431078
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Agile roadmapping : a management tool for digital entrepreneurship
Souza, Matheus Luiz Pontelo de; Souza, Wesley Canedo de; … - In: IEEE transactions on engineering management : EM 69 (2022) 1, pp. 94-108
Persistent link: https://www.econbiz.de/10013162777
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Lie detectors? : how entrepreneurs' facial expressions during IPO roadshow presentations predict new venture misconduct behaviors
Gong, Mijia; Zhang, Zhe; Jia, Ming - In: IEEE transactions on engineering management : EM 68 (2021) 6, pp. 1855-1866
Persistent link: https://www.econbiz.de/10013187999
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Face tells the truth : how male entrepreneur's facial masculinity predicts new venture corporate illegality
Gong, Mijia; Zhang, Zhe; Jia, Ming - In: IEEE transactions on engineering management : EM 69 (2022) 5, pp. 2337-2348
Persistent link: https://www.econbiz.de/10013433196
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Inclusive high-growth entrepreneurial ecosystems : fostering female entrepreneurs' participation in incubator and accelerator programs
Neumeyer, Xaver - In: IEEE transactions on engineering management : EM 69 (2022) 4, pp. 1728-1737
Persistent link: https://www.econbiz.de/10013358702
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Task conflict, integrative potential, and conflict management strategies in joint ventures
Parry, Mark E.; Song, Michael; Spekman, Robert E. - In: IEEE transactions on engineering management : EM 55 (2008) 2, pp. 201-218
Persistent link: https://www.econbiz.de/10003743486
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Stochastic entry of competitors and marketing decisions
Huang, Yeu-shiang; Ho, Jyh-wen - In: IEEE transactions on engineering management : EM 59 (2012) 1, pp. 129-137
Persistent link: https://www.econbiz.de/10009503725