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~isPartOf:"IMF working papers"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"International journal of innovation and sustainable development : IJISD"
~person:"Gupta, Suraksha"
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Special issue on integrating marketing and operations for business sustainability
Gupta, Suraksha
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010359354
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2
Business sustainability through successful integration of marketing and operations
Gupta, Suraksha
;
Rudd, John
;
Lee, Nick
- In:
Industrial marketing management : the international …
43
(
2014
)
1
,
pp. 3-5
Persistent link: https://www.econbiz.de/10010359392
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