This book argues that the strength of our dynamic society is a market economy, which functions well only if positive and constructive marketing practices are performed. It offers innovative alternatives for achieving economic progress and outlines strategies to create conditions for equal...

This book discusses the current landscape of our market economy, which is in the hands of financiers and billionaires who decrease competition as well as consumer power. In order for society to fully thrive and provide its members higher living standards and quality of life, it must distribute...