We experimentally study the effect of the mode of digital communication on the emergence of trust in a principal …. Overall, both audio and video messages have a positive (and similar) effect on trust as compared to plain text; however, the …). In all conditions, we observe a positive effect of the agent's promise on the principal's trust. We also report that …

, 2005) and investigate the effects of three main variables: burden of guilt based on the difference of stakes to be earned … trust their counterparts less than non-students. After the deception game, students are less likely to send the message of … having told a lie than non-students, but neither the burden of guilt nor social distance affects the motivation for sending …