Mobile phone survey interviewing is becoming increasingly prevalent, so it is important to understand how it affects measurement error. We link cognitive response process theory (Tourangeau et al 2000) to theories of mode effects to build a comprehensive framework that identifies ways in which...

Whether questions and answers are transmitted between interviewer and respondent by visual or aural communication can affect the responses given. We hypothesise that communication channel can affect either the respondent's understanding of the question or the tendency to satisfice. These effects...

To survey the general population, survey agencies often use sampling frames of landline numbers. However, these frames may exclude a relevant share of the target population. In 2012, 50% of Italian adults are excluded from the sampling frame, as they are unlisted (UN) or do not own a landline...

Using multiple modes to collect data is becoming a standard practice in survey agencies. While this should save costs and decrease non-response error it may have detrimental effects on measurement quality. This can happen because different modes have distinct measurement biases which, when...

Mixed mode designs are increasingly important in surveys and large longitudinal studies are progressively moving to or considering such a design. In this context our knowledge regarding the impact of mixing modes on data quality indicators in longitudinal studies is sparse. This study tries to...

Eye-tracking is becoming a popular testing tool to understand how different forms of asking questions influence respondents' answers. Until now, due to the ease of eye-tracking on PC, this method has almost exclusively been used to test questions in web/PC mode. Our paper extends the application...

We consider the effect of a wave of mixed-mode data collection (telephone and face-to-face), in an otherwise face-to-face survey, on panel attrition and the extent to which this effect is dependent on the nature of the mode-switch protocol. Findings are reported from an experiment on a survey in...