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Lessons learned
Prilla, Michael; Reuter, Ute; Schermann, Michael; … - In: Implementing international services : a tailorable …, (pp. 245-258). 2011
Persistent link: https://www.econbiz.de/10009356668
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Systematic service internationalization processes : the case of M-ALPHA
Bennewitz, Sandra; Reuter, Ute; Prilla, Michael; Burr, … - In: Implementing international services : a tailorable …, (pp. 189-211). 2011
Persistent link: https://www.econbiz.de/10009356673
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Market assessment : the choice of location method
Reuter, Ute; Burr, Wolfgang - In: Implementing international services : a tailorable …, (pp. 121-138). 2011
Persistent link: https://www.econbiz.de/10009356680
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Preparing for service export : the case of M-GAMMA
Prilla, Michael; Reuter, Ute; Schermann, Michael; … - In: Implementing international services : a tailorable …, (pp. 229-243). 2011
Persistent link: https://www.econbiz.de/10009356670
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Organizing international service management : the case of M-BETA
Prilla, Michael; Schermann, Michael; Reuter, Ute; … - In: Implementing international services : a tailorable …, (pp. 213-227). 2011
Persistent link: https://www.econbiz.de/10009356672
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Service assessment for identifying adaptation requirements
Schermann, Michael; Böhmann, Tilo; Reuter, Ute; … - In: Implementing international services : a tailorable …, (pp. 139-151). 2011
Persistent link: https://www.econbiz.de/10009356679
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Theoretical foundations of modularization : a strategic management perspective
Burr, Wolfgang - In: Implementing international services : a tailorable …, (pp. 329-345). 2011
Persistent link: https://www.econbiz.de/10009373955
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The MARIS toolkit in a nutshell
Bennewitz, Sandra; Böhmann, Tilo; Burr, Wolfgang; … - In: Implementing international services : a tailorable …, (pp. 35-61). 2011
Persistent link: https://www.econbiz.de/10009356747