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A framework for offshoring marketing processes in business-to-business marketing relationships
Sharma, Arun; Iyer, Gopalkrishnan R.; Raajpoot, Nusser A. - In: Industrial marketing management : the international … 38 (2009) 4, pp. 419-425
Persistent link: https://www.econbiz.de/10003865358
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Offshore outsourcing : a dynamic, operation mode perspective
Benito, Gabriel R. G.; Dovgan, Olesya; Petersen, Bent; … - In: Industrial marketing management : the international … 42 (2013) 2, pp. 211-222
Persistent link: https://www.econbiz.de/10009734945
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Retrospective relational sensemaking in R&D offshoring
Einola, Suvi; Kohtamäki, Marko; Parida, Vinit; … - In: Industrial marketing management : the international … 63 (2017), pp. 205-216
Persistent link: https://www.econbiz.de/10011730170
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A hostile tale of disclosure and betrayal : business perceptions of offshoring services
Tuzovic, Sven; Mulcahy, Rory; Russell-Bennett, Rebekah - In: Industrial marketing management : the international … 102 (2022), pp. 74-88
Persistent link: https://www.econbiz.de/10013259015
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A network perspective on the reshoring process : the relevance of the home- and the host-country contexts
Baraldi, Enrico; Ciabuschi, Francesco; Lindahl, Olof; … - In: Industrial marketing management : the international … 70 (2018), pp. 156-166
Persistent link: https://www.econbiz.de/10011863856
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The impact of buyer-supplier relationships on supplier innovativeness : an empirical study in cross-border supply networks
Inemek, Aydin; Matthyssens, Paul - In: Industrial marketing management : the international … 42 (2013) 4, pp. 580-594
Persistent link: https://www.econbiz.de/10009779149
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Outsourcing, performance, and the role of e-commerce : a dynamic perspective
Kotabe, Masaaki; Mol, Michael J.; Murray, Janet Y. - In: Industrial marketing management : the international … 37 (2008) 1, pp. 37-45
Persistent link: https://www.econbiz.de/10003650408
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Impact of outsourcing on business-to-business marketing : an agenda for inquiry
Ahearne, Michael; Kothandaraman, Prabakar - In: Industrial marketing management : the international … 38 (2009) 4, pp. 376-378
Persistent link: https://www.econbiz.de/10003865272
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Use of rules in decision-making in government outsourcing
Khan, Shahadat; Schroder, Bill - In: Industrial marketing management : the international … 38 (2009) 4, pp. 379-386
Persistent link: https://www.econbiz.de/10003865273
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Outsourcing, supply chain upgrading and connectedness of a firm's competencies
Lutz, Salla; Ritter, Thomas - In: Industrial marketing management : the international … 38 (2009) 4, pp. 387-393
Persistent link: https://www.econbiz.de/10003865275