Narrow search
Showing 1 - 4 of 4
Cover Image
Entry mode choice in China's regional distribution markets: Institution vs. transaction costs perspectives
Chen, Yung-Ray; Yang, Chyan; Hsu, Sue-Ming; Wang, Yau-De - In: Industrial marketing management : the international … 38 (2009) 7, pp. 702-713
Persistent link: https://www.econbiz.de/10008317133
Cover Image
The R&D and marketing cooperation across new product development stages: An empirical study of Taiwan's IT industry
Lu, Louis Y.Y.; Yang, Chyan - In: Industrial marketing management : the international … 33 (2004) 7, pp. 593-606
Persistent link: https://www.econbiz.de/10007786076
Cover Image
Entry mode choice in China's regional distribution markets: institution vs. transaction costs perspectives
Chen, Yung-ray; Yang, Chyan; Hsu, Sue-ming; Wang, Yau-de - In: Industrial marketing management : the international … 38 (2009) 7, pp. 702-713
Persistent link: https://www.econbiz.de/10003893178
Cover Image
Entry mode choice in China's regional distribution markets: Institution vs. transaction costs perspectives
Chen, Yung-Ray; Yang, Chyan; Hsu, Sue-Ming; Wang, Yau-De - In: Industrial marketing management : the international … 38 (2009) 7, pp. 702-714
Persistent link: https://www.econbiz.de/10008894865