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Strategic patterns in the development of network capability in new ventures
O'Toole, Thomas; McGrath, Helen - In: Industrial marketing management : the international … 70 (2018), pp. 128-140
Persistent link: https://www.econbiz.de/10011863811
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The business model in entrepreneurial marketing : a communication perspective on business angels' opportunity interpretation
Wallnöfer, Maria; Hacklin, Fredrik - In: Industrial marketing management : the international … 42 (2013) 5, pp. 755-764
Persistent link: https://www.econbiz.de/10010211328
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The entrepreneurial imagination and the impact of context on the development of a new venture
Keating, Andrew; McLoughlin, Damien - In: Industrial marketing management : the international … 39 (2010) 6, pp. 996-1009
Persistent link: https://www.econbiz.de/10008655060
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Research opportunities in the study of B2B new ventures : perspectives from the entrepreneurship literature
Parry, Mark E. - In: Industrial marketing management : the international … 90 (2020), pp. 466-480
Persistent link: https://www.econbiz.de/10012372704
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Startups versus incumbents in "green" industry transformations : a comparative study of business model archetypes in the electrical power sector
Palmié, Maximilian; Böhm, Jonas; Friedrich, Jonas; … - In: Industrial marketing management : the international … 96 (2021), pp. 35-49
Persistent link: https://www.econbiz.de/10013194591
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Coopetition-based business models : the case of Amazon.com
Ritala, Paavo; Golnam, Arash; Wegmann, Alain - In: Industrial marketing management : the international … 43 (2014) 2, pp. 236-249
Persistent link: https://www.econbiz.de/10010364534
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A sensemaking perspective on coopetition
Lundgren-Henriksson, Eva-Lena; Kock, Sören - In: Industrial marketing management : the international … 57 (2016), pp. 97-108
Persistent link: https://www.econbiz.de/10011548681
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Realizing a hybrid competitive strategy and achieving superior financial performance while internationalizing in the high-technology market
Gabrielsson, Mika; Seppäla, Tomi; Gabrielsson, Peter - In: Industrial marketing management : the international … 54 (2016), pp. 141-153
Persistent link: https://www.econbiz.de/10011478750
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How marketing capabilities and current performance drive strategic intentions in international markets
Kaleka, Anna; Morgan, Neil A. - In: Industrial marketing management : the international … 78 (2019), pp. 108-121
Persistent link: https://www.econbiz.de/10012026165
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Market orientation, positioning strategy and brand performance
Iyer, Pramod; Davari, Arezoo; Zolfagharian, Mohammadali; … - In: Industrial marketing management : the international … 81 (2019), pp. 16-29
Persistent link: https://www.econbiz.de/10012107673