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The learning subsystem interplay in service innovation in born global service firm internationalization
Weerawardena, Jay; Salunke, Sandeep; Knight, Gary A.; … - In: Industrial marketing management : the international … 89 (2020), pp. 181-195
Persistent link: https://www.econbiz.de/10012290007
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Creating value in servitization through digital service innovations
Raddats, Chris; Naik, Parikshit; Bigdeli, Ali Ziaee - In: Industrial marketing management : the international … 104 (2022), pp. 1-13
Persistent link: https://www.econbiz.de/10013326912
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Industrial service innovation : exploring the transformation process to digital servitization in industrial goods companies
Soellner, Stephan; Helm, Roland; Klee, Patrick; Endres, … - In: Industrial marketing management : the international … 117 (2024), pp. 288-303
Persistent link: https://www.econbiz.de/10014531341
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Unlocking solution provision competence in knowledge-intensive business service firms
Siahtiri, Vida; Heirati, Nima; O'Cass, Aron - In: Industrial marketing management : the international … 87 (2020), pp. 117-127
Persistent link: https://www.econbiz.de/10012285139
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An empirical taxonomy of Knowledge-Intensive Business Services buyers : an Absorptive Capacity approach
Teixeira, Rafael; Suzin, Juliana Ballin; Pacheco, Diego … - In: Industrial marketing management : the international … 108 (2023), pp. 149-164
Persistent link: https://www.econbiz.de/10014227549
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When purchasing professional services supports innovation
D'Antone, Simona; Santos, Juliana Bonomi - In: Industrial marketing management : the international … 58 (2016), pp. 172-186
Persistent link: https://www.econbiz.de/10011549379
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Driving service innovativeness via collaboration with customers and suppliers : evidence from business-to-business services
Heirati, Nima; Siahtiri, Vida - In: Industrial marketing management : the international … 78 (2019), pp. 6-16
Persistent link: https://www.econbiz.de/10012026076
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How to perform collaborative servitization innovation projects : the role of servitization maturity
Polova, Oskana; Thomas, Catherine - In: Industrial marketing management : the international … 90 (2020), pp. 231-251
Persistent link: https://www.econbiz.de/10012322047
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Heading for new shores : do service and hybrid innovations outperform product innovations in industrial companies?
Eggert, Andreas; Thiesbrummel, Christoph; Deutscher, … - In: Industrial marketing management : the international … 45 (2015), pp. 173-183
Persistent link: https://www.econbiz.de/10010530556
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Priorities when selecting business partners for service innovation : the contingency role of product innovation
Markovic, Stefan; Jovanovic, Marin; Bagherzadeh, Mehdi; … - In: Industrial marketing management : the international … 88 (2020), pp. 378-388
Persistent link: https://www.econbiz.de/10012285376