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The impact of value congruence on marketing channel relationship
Wang, Jeff Jianfeng; Zhang, Chuang - In: Industrial marketing management : the international … 62 (2017), pp. 118-127
Persistent link: https://www.econbiz.de/10011707082
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Push and pull strategies by component suppliers when OEMs can produce the component in-house : the roles of branding in a supply chain
Zhang, Chuang; Fang, Dalu; Yang, Xiaotong; Zhang, Xubing - In: Industrial marketing management : the international … 72 (2018), pp. 99-111
Persistent link: https://www.econbiz.de/10011887289
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Interpersonal guanxi and partner extra-role behavior : mediating role of relational and transactional governance strategy
Zhou, Jing; Zhang, Chuang; Shen, Lu; Zhou, Kevin Zheng - In: Industrial marketing management : the international … 91 (2020), pp. 551-562
Persistent link: https://www.econbiz.de/10012422351
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The deterrence effect of Guanxi on opportunism : the moderating effects of "three institutional pillars"
Zhang, Zhikun; Zhang, Chuang; Chang, Jeanine - In: Industrial marketing management : the international … 94 (2021), pp. 41-51
Persistent link: https://www.econbiz.de/10012513118
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Do emerging market multinational corporations headquarter-subsidiary relationships foster subsidiary innovation and performance in developed markets?
Wang, Lei; Zhang, Chun - In: Industrial marketing management : the international … 114 (2023), pp. 47-63
Persistent link: https://www.econbiz.de/10014433426
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Loose lips sink ships : the double-edged effect of distributor voice on channel relationship performance
Mandi E; Chen, Xiaoyun; Zhou, Kevin Zheng; Zhang, Chuang - In: Industrial marketing management : the international … 102 (2022), pp. 141-152
Persistent link: https://www.econbiz.de/10013259039