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This paper presents an empirical study of the strategic contributions of automated tellermachines (ATMs) to improving a bank branch's local deposit market share at the expense of itscompetitors. By extending previous models of deposit market share in branch banking to incorporateATM technology...
Persistent link: https://www.econbiz.de/10012750017
Pervasive and costly automation of information handling activities continues to put pressure onsenior managers to quantify the contributions of information technology IT to the strategicgoals of the firm. This paper proposes the use of quot;business value linkage BVLquot; correlation teststo...
Persistent link: https://www.econbiz.de/10012751219
Determining the 'business value' of information technology (IT) requires managersto choose performance measures which are well-suited to capturing the economic impacts of theapplication they are evaluating. In this paper, the authors discuss a promising approach for bridgingthe gap between a...
Persistent link: https://www.econbiz.de/10012751221