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Deal or no deal? : online deals, retailer heterogeneity, and brand evaluations in a competitive environment
Mejia, Jorge
;
Gopa, Anandasivam
;
Trusov, Michael
- In:
Information systems research : ISR
31
(
2020
)
4
,
pp. 1087-1106
Persistent link: https://www.econbiz.de/10012493759
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