//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Insights into consumer behavior"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Global marketing
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
2
Language
All
Undetermined
2
Author
All
Sheth, Jagdish N.
2
Published in...
All
Insights into consumer behavior
Legends in marketing
81
Legends in consumer behavior
43
Journal of business research : JBR
17
Journal of marketing
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of the Academy of Marketing Science
12
Journal of Business Research
11
European Journal of Marketing
9
Journal of advertising research
9
Journal of marketing theory and practice
9
Journal of marketing research : JMR
8
Global business perspectives series
7
Legends in strategic marketing
6
Marketing research : a magazine of management and applications
6
Review of marketing research
6
European journal of marketing : EJM
5
Journal of Consumer Marketing
5
Does marketing need reform? : fresh perspectives on the future
4
Handbook of relationship marketing
4
International Marketing Review
4
Journal of macromarketing
4
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
4
Management Science
4
Marketing Science
4
California management review
3
Consumer and industrial buying behavior
3
Journal of Business & Industrial Marketing
3
Journal of Consumer Research
3
Journal of Services Marketing
3
Legends in marketing series
3
Marketing management and strategy : a reader
3
Marketing theory
3
Models of buyer behavior
3
Operations research, Management science : OR MS ; the international literature digest
3
Research and the development of pedagogical materials : working papers
3
Strategic change : SC ; briefings in entrepreneurial finance
3
The journal of business & industrial marketing
3
Zeitschrift für Markt-, Meinungs- und Zukunftsforschung : Vierteljahresbeiträge zu Theorie und Praxis
3
Behavioral models for market analysis : foundations for marketing action
2
Business horizons
2
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Cognitive dissonance, brand preference and product familiarity
Sheth, Jagdish N.
- In:
Insights into consumer behavior
,
(pp. 41-53)
.
1968
Persistent link: https://www.econbiz.de/10002820981
Saved in:
2
Perceived risk and diffusion of innovations
Sheth, Jagdish N.
- In:
Insights into consumer behavior
,
(pp. 173-188)
.
1968
Persistent link: https://www.econbiz.de/10002825034
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->