The choice to a company among exporting, acquiring other firms, licensing products and services, and entering into strategic alliances with other business firms is often strongly influenced by governmental policies and practices. In turn, companies' responses to such influences have increasing...

After the United States Western Europe is Latin America’s biggest export market — a market full of opportunities and yet fraught with many difficulties. Sales chances here for Latin America are determined partly by the kind of products It can offer and partly by its marketing operations. It...