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Soft power is the power to persuade whereby one actor in a non-coercive manner convinces another to want the same things he/she wants. Sport can be used as tool of soft power both internationally and domestically. Peace-building and nation-building can be achieved through four mechanisms of...
Persistent link: https://www.econbiz.de/10011147492
The changes in the aftermath of the Cold War deeply affected the functioning of international organizations, and increased their leverage in international affairs. This article chiefly argues that the paradigm shift in the policies of the International Olympic Committee mitigated the prospect of...
Persistent link: https://www.econbiz.de/10010558534