The IFAMR is published quarterly by the International Food and Agribusiness Management Association. For complete library visit: www.ifama.org

The IFAMR is published quarterly by the International Food and Agribusiness Management Assocation. www.ifama.org

The IFAMR is published quarterly by the International Food and Agribusiness Management Review. Complete library is located at www.ifama.org

The importance of direct marketing for high quality farm products has increased during the past few years. This paper analyzes the impact of customer satisfaction and its driving forces for farmer-to-consumer direct marketing and is based on a customer survey among 1,537 customers in 33 organic...

Due to the growing demands of customers and several food crises, quality assurance schemes have become increasingly popular in agribusiness. With this trend in mind, it seems worthwhile to take a closer look at the satisfaction of participating European companies. The study focuses on the IFS,...

The Ifamr is published quarterly by IFAMA. www.ifama.org

The IFAMR is published quarterly by the International Food and Agribusiness Management Association. www.ifama.org