Latin America's coffee market continues in economic crisis. Sustainable coffee production and certification is one … explores four viable certification processes (Organic, Fair Trade, Rainforest Alliance, and Utz Kapeh) by first defining their …

organically or conventionally grown. Various methods may solve this problem including signaling, reputation, and certification … establish. Certification of the farm and its growing methods shows the most promise. A survey instrument testing the efficacy of … certification is presented along with empirical analysis suggesting that no notable difference existed between independent …

conjoint analysis – the use of a familiar brand and government certification. In one survey, consumers were asked to rate … products that included government certification, price, and production technology attributes. Both the individual and aggregate … results indicate that government certification would be more effective at assuaging consumers concerns than would the use of a …