Srivastava, R. K.; Singh, Sindhu; Srivastava, Vivek - In: International Journal of Asian Business and Information … 4 (2013) 1, pp. 31-43
This paper studies the need to integrate trust and Technology acceptance model (TAM) to understand the behaviour intention of the customer to use mobile banking. The present study focuses through literature review on trust related antecedents and technology related constructs and its influence...
