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Purpose – The aim of this study is to investigate the market status for online/mobile banking in China. With the recent and forecasted high growth of Chinese electronic banking, it has the potential to develop into a world‐scale internet economy and requires examination....
Persistent link: https://www.econbiz.de/10014759857
Purpose – The purpose of this paper is to explain the use of online communities for information seeking in the financial products purchasing process and identify relevant usage antecedents. Design/methodology/approach – A theoretical framework is proposed based on the three dimensions...
Persistent link: https://www.econbiz.de/10014759969
A random sample of 308 UK consumers was used to compare two scales for the measurement of consumer involvement ‐ Zaichkowsky’s revised Personal Involvement Inventory and Mittal’s Purchase‐decision Involvement Scale ‐ in terms of internal reliability, dimensionality, convergent...
Persistent link: https://www.econbiz.de/10014760303