López-Fernández, Andrée Marie; Silva, Zamira Burgos - In: International Journal of Business Data Communications … 14 (2018) 1, pp. 67-80
Corporate social responsibility is a strategy by which firms address social issues whilst tending to their profit enhancing objectives. However, is a socially responsible firm fulfilling its objectives if current and potential stakeholders perceive it to be unethical, engaging in poor and...