Choi, Youngjoon; Mehraliyev, Fuad; Kim, Seongseop (Sam) - In: International Journal of Contemporary Hospitality Management 32 (2020) 3, pp. 977-997
Purpose: This study aim to attempt to conceptualize agency in a hospitality setting and examine the psychological effects of agency-related visual cues on user perception and intention to use to understand the role of agency in the digitalization of hotel services. Design/methodology/approach:...