Competition in Hong Kong’s tourism market is very intense and local travel agencies have to improve the quality of their service in order to enhance their competitive edge. This industry‐specific research examines the relationship between marketing culture and the perceived service quality...

This paper fills a gap in the research undertaken into the influence of organisational structure on entrepreneurial orientation and expansion performance. The expansion decision‐making process of an international hotel group was investigated. In‐depth interviews, observations and document...

Purpose – The central aim of this paper is to identify some of the motives behind the type of growth strategy followed by Spanish hotel enterprises in recent years. Design/methodology/approach – This study was elaborated from secondary data corresponding to news published on the web page of...

Purpose – To provide experience‐based reflections on building, sustaining and leading a successful international travel business. Design/methodology/approach – The approach of the paper is based on an interview with the co‐founder and executive chairman of Flight Centre Limited. Findings...

Purpose – The primary purpose of this study is to identify the drivers of the annual growth for publicly traded restaurant firms in the USA. Design/methodology/approach – Built on previous research, the study constructs an econometric model to systematically investigate growth drivers of the...

Relates the type of expansion strategies used by international hotel groups to approaches to ensuring organizational cohesion within these organizational settings. Achieves this by exploring dimensions of control and co‐ordination of managerial resources. Uses a case‐study approach which...

Reviews hospitality research relating to the themes of business development and service improvement. Relates this to five sub‐theme areas: market sensitivity and competitiveness; segmentation; branding and service customization; service quality and customer retention; product design and...

In conducting marketing analysis, planning, implementation and control, managers need information at almost every point in the cycle. One marketing executive put it this way: “…to manage a business well is to manage its future and to manage the future is to manage information”. Discusses...