Showing 1 - 5 of 5
This paper aims to extract the development of the green marketing literature focusing on green product development, consumer behaviour, communication tactics, eco-labelling and greenwash in an attempt to critically review the topic and accentuate the imperative areas for future research. The...
Persistent link: https://www.econbiz.de/10010668888
This paper presents the results of a longitudinal survey of the websites of Standard and Poor's (S&P) 500 companies. Using impression management theory and ten organisational categories uncovered in prior research, we find that S&P 500 companies are increasing environmental sustainability...
Persistent link: https://www.econbiz.de/10010668900
BP neural network with optimum hidden layer nodes were used to evaluate the power environmental issues in China. Furthermore, Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) method is used to optimise the number of hidden layer nodes of BP neural network. The evaluation...
Persistent link: https://www.econbiz.de/10008461221
BP neural network with optimum hidden layer nodes were used to evaluate the power environmental issues in China. Furthermore, Technique for Order Preference by Similarity to Ideal Solution (TOPSIS) method is used to optimise the number of hidden layer nodes of BP neural network. The evaluation...
Persistent link: https://www.econbiz.de/10005048934
This research aims to assess the attractiveness of urban waterfronts related to perceived spatial quality of places, in order to enhance the regeneration of transformation areas in port cities. The main purposes of the research are the development of a tool for the assessment of the...
Persistent link: https://www.econbiz.de/10011207731