ZUBIELQUI, GRACIELA CORRAL DE; LINDSAY, NOEL J.; … - In: International Journal of Innovation Management (ijim) 18 (2014) 02, pp. 1450017-1
resources — product, operations, and marketing sources of ideas — as they relate to innovation and firm performance. Prior … studies founded upon the Resource Based View (RBV) of the firm, have focused on the relationship between innovation and firm … ideas, as valuable strategic firm resources, directly, and/or indirectly via innovation activities, contribute to firm …