Shepherd, C. David; Helms, Marilyn M.; Haynes, Paula J. - In: International Journal of Manpower 12 (1991) 1, pp. 18-21
Salesforce turnover rates are increasing dramatically. As a result, retention of good salespeople is a critical concern for sales managers. It is suggested that salesforce turnover can be reduced through the use of better selection criteria. To that end, a multiple criteria approach is outlined...