da Silva, Rui; Batista, Luciano - In: International Journal of Public Sector Management 20 (2007) 7, pp. 588-607
the building of government reputation by raising key aspects of corporate reputation theory that can be strengthened by … departments are bureaucratic, slow, and incapable of taking immediate action, governments are striving to revert this negative … context, CRM has a potential value to fulfil government needs to become more responsive to the public. Practical implications …