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The widespread use of customer relationship management systems has provided hospitality/hotel organisations with detailed insights into the profitability of their individual customers and at the same time have highlighted unprofitable patrons. Critically appreciating contributions in the area of...
Persistent link: https://www.econbiz.de/10010669611
This paper integrates the Activity-Based Costing (ABC) approach, Revenue Management (RM) approach and the theory of non … the information obtained from ABC can bring more comprehensive solutions for management decisions in detailed cost and …
Persistent link: https://www.econbiz.de/10008539516
This paper integrates the Activity-Based Costing (ABC) approach, Revenue Management (RM) approach and the theory of non … the information obtained from ABC can bring more comprehensive solutions for management decisions in detailed cost and …
Persistent link: https://www.econbiz.de/10005543622