Kovačić, Sanja; Milenković, Nemanja; Slivar, Iva; … - In: International Journal of Tourism Cities 6 (2019) 2, pp. 371-396
Purpose: The purpose of this paper is to provide a suggestion for the research framework on tourists as target groups for planning city branding strategies with reference to possible differences for tourists having a different country of origin. This framework was applied to analyze and compare...