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many consumers, especially those located in developing countries. On the other hand, functional foods has been attracting … the local retail market, through observation techniques. Our aim is to confront consumers’ needs with local food companies …’ market supply. Secondly, we investigate consumers’ motivations, attitudes and intention to buy functional foods, since the …
Persistent link: https://www.econbiz.de/10011068436
significantly during the last years. The increase might also be due to changes in Russian consumers’ behavior. However, some … challenges must be considered when entering the Russian market with premium products: (1) a large number of low‐income consumers … affecting Russian consumers’ food choice on the one hand and their knowledge of organic food on the other. This paper presents …
Persistent link: https://www.econbiz.de/10011200502
background that there are several ethical challenges the fruit juice chain is increasingly confronted with and consumers demand … consumers for sustainable products and the high competition in the sector, communicating different sustainability aspects can be …
Persistent link: https://www.econbiz.de/10011200503
preference of consumers. A Choice Experiment (CE) analysis on 475 consumers was carried out in order to estimate their …
Persistent link: https://www.econbiz.de/10011200504
understanding the uncovered profiles in a mixed method research approach. Through a two-latent class model two clusters of consumers …
Persistent link: https://www.econbiz.de/10011078117
In recent decades the northwestern part of Germany (Weser-Ems region) has come to focus on intensive pork production. This has led to public outrage about the disposal of biological waste, farmers’ complaints about the high cost of leasing land, soaring risks of animal diseases, and the...
Persistent link: https://www.econbiz.de/10010878849
Western-European consumers have become not only more demanding on product availability in retail outlets but also on …
Persistent link: https://www.econbiz.de/10010878850
Market orientation (MO) – which is the propensity of a firm to collect and utilise information from the market – is an important leverage of competitive advantage. This paper helps to better understand why some owner-managers engage with market intelligence why others simply do not. The...
Persistent link: https://www.econbiz.de/10010878852
The present paper aims at answering the question how cluster organization functions are implemented in a high-tech, a medium to high-tech and a low to medium-tech cluster. Data were collected by semi-structured interviews from three clusters in the Netherlands, an agri-food cluster (as an...
Persistent link: https://www.econbiz.de/10010878854
shows that when the concept of functional foods is explained to consumers, this creates a greater willingness to pay for …
Persistent link: https://www.econbiz.de/10010878858