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International marketing managers' cultural sensitivity: relevance, training requirements and a pragmatic training concept
Holzmüller, Hartmut H.; Stöttinger, Barbara - In: International business review : the official journal of … 10 (2001) 6, pp. 597-614
Persistent link: https://www.econbiz.de/10005947870
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To bribe or to convince? : political stakeholders and political activities in German multinational corporations
Holtbrügge, Dirk; Berg, Nicola; Puck, Jonas - In: International business review : the official journal of … 16 (2007) 1, pp. 47-67
Persistent link: https://www.econbiz.de/10003437619
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Market entry of multinational companies in markets at the bottom of the pyramid : a learning perspective
Schuster, Tassilo; Holtbrügge, Dirk - In: International business review : the official journal of … 21 (2012) 5, pp. 817-830
Persistent link: https://www.econbiz.de/10009578744
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Expatriate performance in terrorism-endangered countries : the role of family and organizational support
Bader, Benjamin; Berg, Nicola; Holtbrügge, Dirk - In: International business review : the official journal of … 24 (2015) 5, pp. 849-860
Persistent link: https://www.econbiz.de/10011372701
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To bribe or to convince? Political stakeholders and political activities in German multinational corporations
Holtbrügge, Dirk; Berg, Nicola; Puck, Jonas F. - In: International business review : the official journal of … 16 (2007) 1, pp. 47-67
Persistent link: https://www.econbiz.de/10007604862
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Market entry of multinational companies in markets at the bottom of the pyramid: A learning perspective
Schuster, Tassilo; Holtbrügge, Dirk - In: International business review : the official journal of … 21 (2012) 5, pp. 817-831
Persistent link: https://www.econbiz.de/10009996319