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~isPartOf:"International business review : the official journal of the European International Business Academy"
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Cova, Bernard
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Mazet, Florence
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International business review : the official journal of the European International Business Academy
Industrial marketing management : the international journal for industrial and high-tech firms
25
Journal of marketing management : MM
11
Marketing theory
11
European Management Journal
8
Revue française du marketing
7
European Journal of Marketing
6
European management journal : publ. twice a year for the Scottish Business School
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Revue française de gestion : hommes et techniques
6
European journal of marketing : EJM
4
Gestion 2000
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Journal of Business & Industrial Marketing
4
Journal of business research : JBR
4
International Business Review
3
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of service management
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MERCATI E COMPETITIVITÀ
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Qualitative Market Research: An International Journal
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Business horizons
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International Marketing Review
2
International journal of arts management
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International marketing review
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Journal of Product & Brand Management
2
Journal of consumer behaviour : an international research review
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Journal of international marketing
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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MPRA Paper
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Management learning : the journal for managerial and organizational learning
2
Marketing management : a cultural perspective
2
The Oxford handbook of project management
2
The journal of brand management : an international journal
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The journal of business & industrial marketing
2
AMS review : official publication of the Academy of Marketing Science
1
After the crisis : rethinking finance
1
An Informa business
1
Business Horizons
1
Canadian Journal of Administrative Sciences / Revue Canadienne des Sciences de l'Administration
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Consumer culture theory
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Contemporary consumer culture theory
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Rituals in managing extrabusiness relationships in international project marketing: a conceptual framework
Cova, Bernard
;
Salle, Robert
- In:
International business review : the official journal of …
9
(
2000
)
6
,
pp. 669-686
Persistent link: https://www.econbiz.de/10005955467
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2
Milieu as a Pertinent Unit of Analysis in Project Marketing
Cova, Bernard
;
Mazet, Florence
;
Salle, Robert
- In:
International business review : the official journal of …
5
(
1996
)
6
,
pp. 647
Persistent link: https://www.econbiz.de/10005989776
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