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~isPartOf:"International business review : the official journal of the European International Business Academy"
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The growing popularity of spiritual brands : what drives purchase intent?
Sardana, Deepak
;
Cavusgil, Erin
;
Gupta, Narain
- In:
International business review : the official journal of …
30
(
2021
)
4
,
pp. 1-12
Persistent link: https://www.econbiz.de/10012595818
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